NetEnt is an established digital entertainment company offering premium gaming solutions for the vast online casino sector. It is one of those casino content providers considered a staple at any iGaming site worth its salt, an excellent example of such a platform being icecasino online. Log on to the incredibly popular Finnish online casino, and you’ll be blown away by the vast collection of NetEnt titles, ranging from online slots to table and card games and even live dealer variants.
Since its establishment, NetEnt has undoubtedly been a top contributor to the sector, and the provider shows no sign of slowing down. But how has the company’s journey been for it to attain such a prestigious status in the highly competitive industry? Join us today as we highlight the software vendor’s history and the milestones it has achieved to transform the online casino sector as we know it. Here we go!
Who Is NetEnt?
NetEnt, aka NetEntertainment, is a Europe-based international iGaming software development company that excels at crafting remarkable titles, boasting a catalog comprising approximately 200 games so far. The company has over a thousand skilled employees and maintains multiple global offices to ensure that it effortlessly caters to the needs of an ever-evolving audience. Additionally, as we speak, over 200 active digital casinos worldwide have already adopted renowned NetEnt games as part of their product offerings, given that many of the company’s releases are fan favorites.
Akin to most casino software providers, NetEntertainment primarily focuses on developing slot games featuring original narratives, cutting-edge visuals, reward-packed gameplay mechanics, and bonus power-ups. That said, some of the finest releases from the famed company include:
- Guns N’ Roses;
- Gonzo’s Quest;
- Blood Suckers;
- Twin Spin;
- Koi Princess;
- Divine Fortune;
- Dead or Alive 2.
Besides online slot machine games, NetEntertainment also produces some exquisite table and card games using advanced technology to ensure players relish superb gameplay that practically matches their land-based casino counterparts. They include video poker, roulette, blackjack, baccarat, and exciting live dealer titles.
A Peek Into NetEnt History and Evolution
It’s time for some history lesson! NetEntertainment, which originated from the traditional casino world and what was then Cherryföretagen, was founded in 1996. If we are to go to the company’s true cradle, it came to life back in 1963, when Rolf Lundström and Bill Lindwall established AB Restaurang Rouletter.
In 1968, the company partnered with AB Roulett Konsult & Spelautomater, owned by Lars Kling and Per Hamberg. This merger enabled its operations to expand nationwide. In 1972, the company officially registered the name Cherry, along with its distinctive cherry logo. Following a couple of eventful decades, Bill Lindwall’s son, Pontus Lindwall, founded NetEnt in 1996.
Thus, the NetEntertainment we know today can be attributed to two significant factors. Firstly, it was prompted by the Swedish government’s crackdown on slot machines in various establishments. Secondly, the rise of online gaming created an opportunity. Leveraging the knowledge and skills inherited from Cherry, NetEnt started adapting them to the new technological landscape.
The company played a pioneering role as online gaming gained momentum in the mid-1990s. In 2000, NetEntertainment launched the first online casino and has since been dubbed the de facto founding father of iGaming. Subsequently, in 2007, the company was spun off and listed on NGM Equity. By 2009, it had moved to the main list of the Stockholm Stock Exchange.
Today, NetEnt’s market capitalization almost equals $1 billion, solidifying its dominant position in the industry. While the present-day firm is built upon the solid foundations laid by predecessors, it is a testament to the capable hands currently managing the company.
NetEnt’s Core Principles
The staff members at NetEntertainment prioritize the following core principles:
- Responsible Gaming – This core value ensures that people enjoy the games for the sole reason of entertainment. The provider takes responsible gaming seriously and commits to providing eligible individuals with fair, secure, and safe gaming environment;
- Fairness – All its casino games are designed with random number generators (RNG) that produce impartial and unpredictable outcomes in each round. Therefore, there is no way of accurately predicting the game’s results;
- Entertainment: The games are designed with one primary objective—fun. However, it’s not as simple as that. Behind the slots lie intricate elements like mathematics, industry regulations, graphics, storylines, gameplay mechanics, bonus features, sounds, and more. All these jointly inject enjoyment into the gaming experience.
NetEnt’s Awards and Accolades
NetEntertainment has earned numerous prestigious awards over the years in business. The seasoned team acknowledges the considerable effort required to achieve each of these accolades and takes great pride in them. The most noteworthy are awards from the Global Gaming Awards, EGR Awards, and International Gaming Awards. These three represent more than just decorative objects; they acknowledge dedication, talent, accomplishments, and passion.
The Future Is Promising
NetEnt’s journey has been quite an experience, and there’s much to look forward to. Don’t hesitate to try your luck at NetEntertainment games the next time you log on to a leading iGaming site like ICE Casino. You’ll love every bit of the experience!